TrueTimber® Invites Dealers to See Fishing Apparel Line at iCAST, Exclusive Dealer Promotion

INMAN, S.C. – July 8, 2019 – TrueTimber, America’s best-selling camo brand, will be showcasing its fishing apparel line at the 2019 ICAST sportfishing trade show from July 10-12. TrueTimber invites attendees to visit booth 4846 to see a variety of performance apparel items, discuss licensing opportunities and meet professional angler and TrueTimber brand ambassador Edwin Evers. New dealers that place an order of $2,500 or more onsite will be automatically entered into a drawing to win a Rambo electric bike in the popular TrueTimber Viper Western pattern.

“We’re bringing TrueTimber Fishing apparel to ICAST this year, giving current and prospective dealers a chance to experience the full breadth of this exciting product line,” said TrueTimber CEO Rusty Sellars. “In 2018, we launched TrueTimber Fishing at ICAST, and this year attendees will see Viper Aqua and Rift camo patterns featured on high-quality yet affordable performance clothing for fishing enthusiasts. We also encourage new dealers to place orders at the show to take advantage of a special onsite offer thanks to our friends at Rambo Bikes.”

Edwin Evers

One of the most successful anglers of all time, Evers is one of only five competitors in history to pass the $3 million mark in career winnings. Evers has recorded 11 wins and 110 top-20 finishes in his 22-year career. He won the 2016 Bassmaster Classic and 2019 Major League Fishing (MLF) Bass Pro Tour Stage Two in Conroe, Texas. Evers is also an avid outdoorsman and hunter—primarily hunting deer, turkey and waterfowl when he’s not on the water.

Evers will be available to sign autographs and talk about all things fishing, hunting and competing at the TrueTimber booth on Wednesday, July 10 from 10:30-11:30 a.m. and again on Thursday, July 11 from 3:00-4:00 p.m. Evers will be located at booth 4846 for both meet-and-greet events.

More information about TrueTimber products and available patterns can be found at For those unable to attend ICAST this year, TrueTimber will be posting behind-the-scenes content on all social media pages during the event. Follow TrueTimber on Facebook, Instagram and Twitter.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring 27 distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest growing camouflage companies in the world. For more information about TrueTimber, visit